About us
The Alliance of Sport (AoS) is a charity at the forefront of harnessing the power of sport and physical activity to tackle crime and build safer, healthier and more resilient communities.
Operating across the UK and Southeast Asia, we are trusted by governments, international agencies, organisations, and frontline practitioners to reduce crime, drive collective action, and strengthen systems.
Our mission
Despite the evidence, crime prevention and criminal justice strategies can still overlook sport and physical activity, often dismissing them as a “nice to have.” That neglect means fewer doors open for vulnerable people, fewer chances to stop offending before it starts, and weaker pathways to rehabilitation.
Our mission is to change that — to make sport and physical activity a must-have in every plan to reduce crime and build safer communities.
Success for us means:
- Safer communities – with fewer people entering or returning to the justice system.
- Healthier lives – built on belonging, resilience and opportunity.
- More resilient systems – where justice, health, sport and communities collaborate effectively.
How we work
We:
- Unite cross-sector partnerships to align action and resources.
- Build evidence that shows what works and challenge what doesn’t.
- Advocate for policies and investment that deliver long-term change.
What we do
- Engage: Free tools, webinars and events that connect people to this movement.
- Support: Research, consultancy and development projects that deliver measurable impact.
- Transform: Flagship collective impact programmes that deliver change at scale.
GET INVOLVED
AoS prides itself on its collective momentum. We are a ‘coalition of the willing’ where ordinary citizens lead by example and achieve extraordinary things.
We invite you to connect with us – whether you are looking to invest in impactful initiatives, affect policy change, or are a professional seeking collaboration and support – contact us.